Attention has become one of the most valuable currencies. But up until now, it’s been impossible to measure or reward properly. Wallchain is changing that. Powered by LLMs and designed for creators and brands, AttentionFi introduces a scalable way to connect signals with rewards.

This is more than a trend - it’s a shift in how influence is built, tracked, and monetized.

Team

Wallchain was founded by former Google and Meta engineers, Yurii Kyparus and Max Bevza, who previously created one of the most used MEV protocols, which was integrated by PancakeSwap, QuickSwap, and many others, with volume peaking at $2B monthly.

Backers

Wallchain is backed by Alliance DAO, NGC, Orange DAO, Woodstock, MH Ventures, Cypher Capital, Skyland, LBank, and others.

The Creator Economy Is Broken - And Everyone Knows It

Right now, if you’re a creator, you either:

  1. Wait for inbound offers from brands,

  2. Slide into DMs to negotiate,

  3. Work with marketing agencies that take up 30% of your earnings.

And if you’re a brand, you spend months manually filtering through names, agencies, spreadsheets, and Discord intros - only to overpay for low-quality content that can’t be measured.

There are no standards and no infrastructure for how digital influence should actually work.

Why LLMs Make Measuring Attention Finally Possible

The biggest blocker to fixing attention markets has always been measurement.

Traditional metrics like likes, followers, or impressions can be gamed, and they don’t reflect true impact.

Now, with the rise of large language models (LLMs), we can evaluate content more deeply:

  • Is this post thoughtful or copy-paste?

  • Does it add context or commentary?

  • Does it influence discussion in the broader narrative?

Wallchain’s AI doesn’t care about vanity metrics - it detects signal.

Wallchain makes it faster, lower-cost, and better quality

There wasn’t much that could be done – you can’t improve what you can’t measure. But only now, this is a unique moment in history when, with modern LLM capabilities, we can fairly and quickly measure content impact at scale. As a result:

  • Companies work with thousands of influential people instantly, from day 1.

  • Save costs by eliminating middlemen like marketing agencies and extra managers.

  • Get high signal content. Because rewards are performance-based.

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